What it actually looks like
Twelve weeks, start to finish.
Two weeks to work out what is wrong. Eight to ten to build it. A few days to hand it over and leave.
Illustrative — not a client case study or a claim of results
Week by week
What happens, and what you get.
The right-hand column is your side of it — deliberately short.
Week
What we do
What we need from you
1
Two recorded interviews.90 minutes each. We walk your last five won deals — how each actually happened, not the tidy version.
Three hours, and permission to record.
2
We read your data and deliver findings, live.How the firm actually wins work, the three things most limiting growth, and what we would build.
A CRM export. Answers to a short follow-up list.
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Decision point.You have the findings and a fixed price. The Teardown stands on its own — if you should not build yet, we will say so.
A yes or a no.
3–4
We define who to go after, and who first.You name ten obvious fits and ten obvious misses. We build a rule that sorts them, then test it against ten won and ten lost deals from your CRM.
Twenty example firms. One hour reviewing.
5–6
We build your list and your relationship map.Every source merged and de-duplicated, with how warm each relationship is and where you have a route in.
Your contacts — messy spreadsheets included.
7–8
We set up your CRM, in your own account.Stages named the way your firm talks. We walk five past deals through it; if any needs a special case, we change it.
Pick the platform. One week actually using it.
9–10
You run it for two real weeks while we watch.Priorities, outreach, follow-ups, pipeline review. We take notes and fix what was awkward.
Actually run it. The awkward parts are the useful ones.
11
We add research and drafting workflows, and train your team.Meeting prep, follow-up drafts, a Monday pipeline briefing. Each drafts; a person sends.
Name who owns each workflow. A person, not a role.
12
We hand over and remove our access.You own every account. Our access is revoked, you confirm it, and your data is deleted from our side.
Confirm it. Book a 30-day check-in.
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Then, only if you want it.Monthly advice, or we operate alongside you. Both optional, both designed to shrink.
Nothing. It is yours either way.
What it costs
One fixed number to start.
Weeks 1–2
Revenue Teardown
$7,500 fixed
You get
Findings, a plan, and a fixed price for Implementation
Credit
The fee comes off Implementation if you go ahead
If you stop
You keep everything and owe nothing further
Weeks 3–12
Implementation
Fixed price, set in week 2
Why not listed
The scope comes from your findings, not a rate card
What moves it
How scattered your contacts are, whether a usable CRM exists, how many people need training, and how much of the market must be mapped from scratch
Afterwards
Ongoing support is optional, from $4,000 a month
You know the full cost at the end of week two, before committing to anything beyond the first $7,500. We quote one fixed number against your deal economics — a build that cannot repay itself out of a single additional client is one we will tell you not to do. No case studies or percentages here — client pipelines are confidential. Reference calls are arranged once a conversation is serious.
Start with the first two weeks.
Tell me how you win work today, and where growth still runs through you.
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